To me, blogging is
a version of the
in a bottle.
The blogging world
is a vast ocean,
we throw our
message out there
and hope against hope
someone finds it.
Some of us are trying to
connect, share, find others,
teach, or maybe even
send out an SOS.
So how do you start
your own ‘message in a bottle’
and make it reach others?
1. Don’t think about if your readers will love what you write or you’re going to be discovered, just make sure you love it, then hopefully, they will. If not, there’s always chocolate.
2. Remember as you send these bottles out, those you’re trying to reach are never far from the madding crowd (hearing people mispronounce the title, Far From the Madding Crowd is actually more fun than the book/movies, is that wrong?). People are busy, so when they open their email to see a hundred billion bottles washed up on their shore, it can be overwhelming.
3. In this same vein, posts can be vampires, sucking away time. Or maybe sometimes a vampire is just a vampire.
4. Posts can also be zombies, shuffling into our readers or mailboxes, taking bites out of the day. I don’t know if I Fear The Walking Dead so much as opening my email, in other words, know your audience…it can be a grave error to write long or many posts if your readers don’t have time to read them. You make your readers snooze, you lose.
5. Adding images to posts amuses me, makes me laugh, makes a point, or just makes me happy. Hopefully they resonate with others.
6. Sometimes readers won’t get what you’re saying or don’t agree. Sometimes your jokes fall flat. Maybe they haven’t read the same books, watched the same movies or TV shows…Some are trolls, actively dislike you, perhaps even use your Gravatar at which to throw darts – the internet is built on people being offended, appalled, shocked, and downright grumpy. Just do what you do.
7. How can you expect people to have a deep relationship with a shallow person? Be real, write your own stuff, if that makes people think, learn, laugh, smile, cry, or even spit their coffee out…they’ll want to read more.
8. Like it or not, successful blogging has a degree of popularity. Let’s jump back to vampires, they depend on brooding, pouting, sparkling, hotness, intensity, and overacting with a penchant for black clothes, especially black leather, but blogging can’t all be about flash and no substance.
9. Get out there, enjoy other blogs, find those messages in bottles and answer them, don’t be timid about liking, sharing or commenting – let others know you’re out there. Make them feel like they’re not alone in being alone.
10. Most of you are part of a large, sprawling, at times dysfunctional, human race family, so you’ll be part of the blogging family. Like vampires, family can sometimes be a pain in the neck, but still we hunger for the connection.